Salesforce
Enterprise LeaderWorld's #1 CRM platform
What is Salesforce?
Salesforce is the world's most powerful CRM platform, serving companies of all sizes from startups to Fortune 500. With advanced AI analytics, massive customization capabilities, and an ecosystem of 7,000+ apps, it's the enterprise choice for sales-driven organizations.
Key Features
Pricing Plans
Essentials
- Up to 10 users
- Account & contact management
- Opportunity management
- Email integration
Enterprise
- Advanced customization
- Workflow automation
- API access
- Sandbox environments
Unlimited
- 24/7 support
- Unlimited custom apps
- Premier success plan
- Configuration services
Pros & Cons
Pros
- Most powerful CRM available
- Massive app ecosystem
- Highly customizable
- Industry-specific solutions
Cons
- Expensive for small teams
- Complex setup and admin
- Requires training
- Can be overwhelming
Best For
- Mid-size to enterprise companies
- Sales-driven organizations
- Companies needing deep customization
- Businesses with complex sales processes
Frequently Asked Questions
What is Salesforce?
Salesforce is the world's leading CRM platform that helps businesses manage customer relationships, sales pipelines, marketing campaigns, and customer service in one integrated system.
How much does Salesforce cost?
Salesforce starts at $25/user/month for Essentials (up to 10 users), $80/user/month for Professional, $165/user/month for Enterprise, and $330/user/month for Unlimited.
Is Salesforce worth it for small businesses?
Salesforce Essentials is designed for small teams (up to 10 users) at $25/user/month. However, many small businesses find simpler CRMs like HubSpot more cost-effective unless they need advanced features.
What is the AppExchange?
AppExchange is Salesforce's marketplace with 7,000+ pre-built apps and integrations that extend Salesforce functionality for specific industries, use cases, and business needs.
Does Salesforce require technical expertise?
Salesforce has a learning curve and most companies benefit from having a dedicated Salesforce admin or consultant, especially for Enterprise and Unlimited plans. Trailhead offers free training resources.